The ShowRoom provides a comfortable space for film screenings, multimedia presentations and artistic performances. Equipped as a store-front theater, The ShowRoom brings an important selection of films - critically-acclaimed foreign, festival winners, family, independent, local and shorts - to Asbury Park's downtown, giving movies a permanent home again after a 30 year hiatus.

In addition to being a salon for the film community, The ShowRoom is an intimate space for live performances and community events. By encouraging creative presentations and developing joint ventures with galleries, retail establishments and restaurants, the goal of The ShowRoom is to be a cultural crossroads and the destination for both the occasional movie-goer and cinephile alike.